High-speed dryers, air stylers, hot brushes and straighteners, judged on drying time, heat control, noise and finish.

Shark's $299.99 CryoGlow adds chilled under-eye pads to a red, blue and infrared LED mask. The cooling is a genuine differentiator, but it costs battery life, adds fan noise and makes the mask heavy.

The viral drugstore mascara delivers real length and clean separation for $13.99. It does not out-volumize the best prestige formulas, and the washable version trades staying power for easy removal.

A ceramide tub that costs about a dollar an ounce in the big size and works on face and body. It is thick, jarred and wrong for oily skin in humid weather, but for dry skin nothing cheaper does more.